June 22 2006

I saw a blurb about the contest taking place at Advertising Week magazine on all-time favorite advertising slogans. I pulled a bunch of ads from the current Food & Wine magazine and did a little Internet searching. Um, "Time to Make the Donuts" these are not. Fortunately, product design & viral marketing is the path to success du jour, because the wine industry would be in a world of hurt if it relied upon advertising to create mindshare. I present Exhibit 1.
1. Kendall-Jackson wines
A Taste of theTruth
2. Redwood Creek
Satisfy your tastefor Adventure!
3. Turning Leaf wine
Handcrafted forPerfect Moments
4. Luna Di Luna
Get Some
5. Sutter Home Wines
Life uncomplicated
6. Clos du Bois
All the French youneed to know
7. Fetzer Vineyards
From the earth tothe table
8. Woodbridge Winery
Taste our smallwinery tradition
9. Santa Margherita
Great Wines forGreat Encounters
10. Callaway Coastal
Coastal Standard Time
11. Blackstone Winery
For so many good Reasons
12. CavitCollection
A Wine as Intriguing as the Moment
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