Good Grape: A Wine Blog Manifesto

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January 9 2007

2007 American Wine Blog Awards

Somewhere in my wine blogging notebook, the one stuffed full of clippings, scrawlings and half-baked ideas that I use when I need inspiration for a blog post (which usually creates three ideas that I try to jam into one post that then becomes an unwieldy 1000 word essay, but enough about my pathos), I have the notion to create an all-star sitcom episode with the denizens of the wine blogosphere.

For example, Beau at Basic Juice would be Chuck from Happy Days—he is Richie’s wise older brother who appears on the scene occasionally to drop some pearls of wisdom and steal a home cooked meal before heading off into the night for some adventure.

Alder from Vinography might be Judge Harry Stone from Night Court—young, friendly and popular.

And, Tom from Fermentation might be Dr. Johnny Fever from WKRP in Cincinnati—the veteran, unaffected, cool, and laid back disc jockey at the station.

These are, of course, based on perceptions because I’ve never met Beau, and have only had fleeting digital contact with Alder. Tom and I have exchanged professional pleasantries, but we haven’t had the opportunity to break bread.

It might be a lot of fun to put people in categorical buckets based on perception, and have a little fun along the way, all in the spirit of fun and cooperation for a loosely organized, frenetic, all-over-the-map band of people doing something in the name of passion.

And, I guess that’s the intention of most awards, as well—create some order out of what can be quite chaotic—and to recognize those that are doing a good job.

So, many kudos have to go to Tom Wark at Fermentation for his development and launch of the 2007 American Wine Blog Awards.
The press release hit the wire and is getting a lot of traction as he points out here. There are six categories: Best Winery Blog, Best Wine Podcast or Video Blog, Best Graphics on a Wine Blog, Best Review Wine Blog, Best Single Subject Wine Blog and Best Wine Blog Writing.

It’s a shame that Tom cannot win, because pound for pound, with consistency and thoughtfulness, Tom’s blog wins hands down. It was Fermentation, in fact, that was a shining beacon of inspiration for this site in terms of being able to do a high-cut, general interest wine site without delving too much into reviews.

If Alder is the elder statesman of wine blogging, Tom is certainly your favorite uncle.

Nominate your favorite blog or blogs on the left hand navigation at Fermentation: http://fermentation.typepad.com

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December 17 2006

The “Netflix Effect” and the World of Wine

I should know by now that there are no new ideas.

I was stuck in an airport this past week suffering through a seven hour delay, ingesting Shipley’s donuts, McDonald’s, Skittles, Powerade and other comestibles best left to guys 15 years my junior.

Somewhere in between my sugary nutrition-less disposable food consumption and phone calls to be productive during a work day was the current Entertainment Weekly that had, curiously, a full page ad for Sunset Magazine’s Wine Club.

This was on the heels of reading the current issue of Wines and Vines magazine that gave a rundown of current wine clubs—California Wine Club, Avawines.com, Celebrations, Sunset, and several others.

Prior to this I had driven past a Blockbuster store in Houston that was shutting down with gigantic banners indicating to pay a visit to blockbuster.com.

Ah, the “Netflix Effect.”

Primed and attuned with my radar focused on wine clubs, I took a note down for a potential future blog post, “The Netflix of Wine.” I figured it might be a stretch, but what the heck--I’ve written about crazier things before. Sometimes I write some wacky ideas just to see if anybody is paying attention. Maybe this would be another opportunity.

Then I got home and started reviewing the Menu for Hope III wine prize lineup to see if anybody had bid on my Cal-Mid prize offering.

{Brief Aside: Please bid on my prize offering here. The current bid is $10. This is a brand spanking new book purchased expressly for this fundraiser ($30 value); a bottle of Oliver Winery Cabernet purchased expressly for this fundraiser ($20 value) and a bottle of the ’99 Heitz Cellars Martha’s Vineyard designate (at least a $130 value). I’m inclined to bid on my own prize offering so I don’t have to send that Heitz off for $10 bucks. Please help support a good cause and bid for WB13}

While checking out the Menu for Hope III program I ran across a prize offering from a new wine start-up called Wineq.com. They are new as in squeaking new as of this past week—Launch was December 11th.

Wineq is a start-up that has modeled itself after Netflix (a transferable business model) for the world of wine. And, they don’t make any bones about replicating the model. My genius idea, yeah, um, it launched on the Monday before my Thursday note to self. Better late than never, I suppose.

Their premise is simple: turn the modern wine club upside down.

And, for the most part, I like it.

In a perfect world, a wine club acts as a personal sommelier that delivers quality wines that you’ll like to drink straight to your door. In the new millennium I’m not so sure that a new paradigm isn’t called for and the Web seems like the most reasonable means to deliver service and selection.

Wineq does this. They are focused on the small, boutique, artisan wines, but their model uses their site to customize preferences for shipment—the frequency, the actual wines (just like NetFlix), quantity, etc.

So, if you want to receive 2 wines once a month for 6 months, you would queue up 12 bottles, pay your monthly fee and wait for the wines to come on your determined timetable.

I did say monthly fee because like NetFlix, they also charge a monthly service fee. According their web site, the fees mostly support free ground shipping on orders over $35. 2nd day air is a reasonable $5. Orders under $35 are charged a $5 shipping supplement.

I’ll have to see this in action, but if they are able to get customers to buy into the monthly fee and forget about the shipping then that will be a masterstroke. Research I’ve seen indicates that wine shipping costs are a tremendous online consumer wine shopping inhibitor and this serves to remedy that circumstance.

Overall, as you would expect from a launch, the number of wineries are few, but they indicate they will be signing up at least two a month. If they create any kind of Internet ripple, though, I suspect that will not nearly be enough to satisfy consumer lust for diversity.

Good luck to these guys, for sure. Anything that helps support the small winery is something I fully endorse. But, just as Tom at Fermentation recently noted that the number of wine blogs doubled in 2006, so too have the wine related Web based businesses. There’s likely fallout somewhere in the next 18 months as some of these businesses contract. I just hope that some of these small wineries are cultivating multiple channels of business and spreading the love around to a lot of different places. There are no new ideas, but winery sales channel diversification is a novel idea that most should be following.

Check out Tim’s post at Winecast.net, as well.

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December 11 2006

Menu for Hope III

Led by the venerable Alder Yarrow at Vinography.com, I am participating in an online-based charity event for Menu of Hope III.
The excellent food blog Chez Pim is the catalyst for the event and 2006 marks the third year for leading a global charitable engagement—last year raised well over $17,000 for UNICEF.

This year’s recipient is the UN World Food Programme, which provides hunger relief for needy people worldwide.

November and December mark the annual high point for awareness for those that may be less fortunate. I encourage all Good Grape readers to support and engage in philanthropic activity in your local community as well as our global community.

And, please give if for no other reason than the fact that pride is a powerful motivator. Alder has thrown down the gauntlet—he believes this years event will earn double last years total to make a donation totaling almost $35K dollars.

How to Bid and Wine … er … Win
The campaign is a raffle for prizes. Browse the prizes, determine which one(s) you would like to try to win, and then you buy “virtual raffle tickets”—one for each $10 of donation you make to the cause on the special web site set up for that purpose.

When you make your donation, you simply specify the prize number(s) (each prize should have one) and the “number of tickets” your donation is buying. Donate thirty dollars and you will receive three tickets; use them for one prize, or for three. Please specify the prizes you are interested in winning.

I will blog on this at least weekly to encourage traffic to the site for bidding, please help do your part not only for my prize offering, but those of my fellow wine bloggers and Chez Pim’s organization around foodie sites. To see the entire line-up of great wine-related offerings, point your browser to Vinography.com and this link.

My offering for the Menu for Hope is a fabulous Cabernet gift pack: (photo found here)

Please reference prize offering WB13 when buying your raffle tickets.

You’ve heard of Cal-Ital’s? This is a “Cal-Mid” wine gift pack. Mid as in Midwest. This fantastic offering includes one bottle of the ‘99 Heitz Cellars Cabernet, Martha’s Vineyard designate. Scoring a 92 by Wine Spectator, this legendary California Cabernet can be found on various sites on the Internet for $130 + dollars a bottle. From WS: Spicy mint and bay leaf aromas mingle with ripe currant and black cherry fruit, turning smooth and elegant on the palate while displaying richness, depth and concentration; finishes with a full chorus of ripe fruit flavors and firm yet supple tannins. Drink now through 2012.

Complement your Napa Cab experience with a bottle of the 2004 Cabernet from Oliver Winery in Bloomington, IN. The winery crown jewel of the Midwest, Oliver creates compelling value-based wines using estate grown fruit and grapes from long-time contracts in California. Priced at $22 a bottle, you’ll get a wine that tastes like a $50 bottle priced for the Midwest market. Previous vintages have been medal winners at the Indy International Wine Competition, the 2nd largest wine competition in the country. Enjoy this brooding wine with moderate tannins and dark fruits after decanting for 1/2 hr. or use it as a conversation piece--a superb wine from the home of basketball that is barely in distribution.

While you’re pouring yourself a glass, turn the pages on Cabernet by Charles O’Rear. A beautiful coffee-table style book with color-drenched photo’s of the vine, the grape, and the people that make the wine this book will find a welcome spot in your home for you and guests to browse through for a 15 minute vacation. A $30 value.

All the Best,

Jeff Lefevere

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December 4 2006

Around the Wine Blogosphere

Phew, if you blink or miss a day, you miss a lot. The wine blogosphere is rife with lots of interesting stuff lately. Check out the following links from the wine blog digerati and some of their musings ….

Tim at Winecast has the post: Wine Geeks in a Virtual World
This details a meeting of some blogging folks on Josh’s (from www.pinotblogger.com) Island. The possibilities with Second Life and VR are really fascinating.

Mark at Uncorked details a small world incident that has to be read—he comes in contact with an owner of the winery in a colliding set of circumstances that can only happen in one those “Can you freakin’ believe it” moments in time. Read it here.

Alder at Vinography, who isthisclose to really hitting a larger consciousness in the world of wine, references a mention in the current issue of News & Word Report on his site today. Kudos and continued Godspeed to Alder for fightin’ the good fight in emerging as a new voice in the world of wine. His post can be found here.

One of the best new wine blogs, in my estimation, is GrapeCrafter. I think he’s still trying to find his voice, but the mission, in the writer’s words: “connecting the human soul with the soul of a place by rendering its grapes into liquid music.” Check out his blog here.

Dr. Vino has an excellent post on Homaro Cantu, his restaurant Moto and the avant garde food movement that’s been going on with Cantu and a number of other disciples. As an aside, Cantu seems to have a publicist working overtime with a cover feature in Fast Company and elsewhere in ’06. But, alas, it must be with some bit of envy that Alinea, a Chicago neighbor, is named best restaurant of the year by Gourmet magazine.

And, finally, fitting to finish with them both because they both are doing some of the most interesting writing in the wine blogosphere, Dr. Vino and Tom at Fermentation weigh in on Gallo’s latest marketing efforts to take over a whole freakin’ appellation. You can read it here and here.

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December 3 2006

A Cure for Klutz’s

I’m not normally a klutz, but recent events have me re-thinking that notion.

You see, it used to be that I was rock solid steady in not creating any publicly embarrassing blunders around food or drink.

In a social situation the one thing I can be counted on for is the correct usage of my silverware, the proper placement of my bread plate and no accidents with a sweeping gesture requiring a wine emergency for our wait staff to assist me or my dining companions with additional napkins to blot the spilt mess. In short, I’m not the guy that’s going to drop a glass of red wine on somebody’s new carpet.

Over the course of the last six weeks I have dropped three glasses of wine, two in the space of twenty four hours—one in a tasting room with about 150 new friends breaking into stunned silence, another in the kitchen of friends at their vacation home (negative bonus points for the glass being crystal) and another still in my own kitchen with a freshly poured glass of red.

Clearly, I’m moving into some weird stage in my life where my manual dexterity is moving from more preternatural levels to a mere mortal’s existence.

The excellent Indianapolis food blog Feed Me/Drink Me by Braingirl has a post on a wine spill at a restaurant and the ensuing clean-up with Wine Away. It seems her own gesticulations caused a glass of tempranillo to go wayward and the waiter swooped in with an incident saving spray of Wine Away.

I never saw a need to buy a canister of this miracle juice; blame it on to many Sunday mornings zipping through the MacNeil Leher hour and Meet the Press on my way to ESPN stopping briefly enough to hear the vaguely Midwest by way of New Jersey dulcet tones of the Oxypower and Orange Glo guy. If I ever had a need, I would just Oxy it out. And, plus, well, I never spill anyways ...

Based on the endorsement of Feed Me/Drink Me, I’m picking up some Wine Away, the miracle product that is has some excellent p.r. notices going for it from mainstream publications, as well.

Resting easy, I might send a couple of spray bottles out as holiday gifts along with a good bottle of red. My new case of the “drops” be damned.

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